The Board of Control for Cricket in India (BCCI) has finally got an online presence. The much-awaited website BCCI.tv went online after a long delay. The launch of the website was officially announced at the 79th AGM where Shashank Manohar took over as President after Sharad Pawar tenure.

BCCI.tv is designed by Global Cricket Ventures and aims at attracting cricket aficionados by offering live scoreboard, streaming videos, photographs, interviews, profiles, schedules, statistics, mobile content and more. The website is an attempt to create a community of cricket lovers by leveraging novel technologies.

Global Cricket Ventures is a joint venture between Live Current Media and NetlinkBlue Holding. The JV has even created and continues managing IPLT20.com. Global Cricket Ventures has a signed a ten-year agreement it has with the BCCI for the same.

After the success of IPLT20.com the BCCI expects the millions of Indian cricket buffs to visit the new website regularly. But with some many online cricket website it surely seems like BCCI will have to raise the bar to attain the desired target audience. Digi Mouth recently wrote about the launch of Cricket360.com which is a cricket social networking website that offers similar features.

It looks like cricket is the flavour of the year. And many new and old entities are creating online properties that cater to the craze. It surely is going to be clutter in a few years.