Predominantly designed for media planners the Google Ad Planner was launched in mid-2008 and made available to a few agencies. Now Google has opened the doors for the world as anyone with a Google account can access the Ad Planner.

“A child is a curly dimpled lunatic” says Ralph Waldo Emerson, and taming these lunatics can be a big issue. In fact some finicky parents cannot live without advice and tips from mags, blogs or even their neighbours. But now Indian parents can tackle many parenting issues with the help of the Internet. All thanks [...]

With industry losses of upto $2 billion from software piracy and counterfeiting Microsoft is all set to bring about a change. In their efforts to counter piracy Microsoft India has launched an e-commerce platform called BuyOriginalMS.com. The new platform has been introduced as part of their global anti-piracy initiatives.

In this new age it is proven that ‘content is king’. Well on the other hand even the consumer of the content is an emperor in their own domain. There is a sudden surge of user driven content and every new online startup is offering its users an active role in content generation.

The famed afternoon daily Mid-Day has revamped its website www.mid-day.com. The daily has been branding and positioning itself as the daily for young urban mobile professionals of India and revamp is part of the same. This move is even part of the Rs. 6 crore ‘Make Work Fun’ campaign. 

The makers of BlackBerry, Research In Motion (RIM), have been doing a lot of work these days. BlackBerry’s recent initiatives are aimed at capturing mainstream customers.

The state-owned telecom giant BSNL has passed an equipment tender for 93 million lines. Six international telecom network majors will be bidding in what is termed as the ‘world’s largest telecom equipment tender’.

‘Content is King’. Well the statement seems right in the current scenario. Everyone is on the run to create or outsource content for varied mediums – be it IPTV, WiMAX or mobiles. We recently reported about BigFlix and its new content venture, and now its Rajshri Media. In all the ‘content’ chaos Rajshri Media has [...]

Sulekha.com is considered as one of the most reliable and famed online classifieds and yellow pages. With a strong NRI user base they claim to have over 2, 50,000 visitors everyday that use their city-specific search engine. From finding and renting houses to pest control and used cars; Sulekha has a wide and varied search [...]

The future of the mobile industry seems bright. Everyday you read (and DigiMouth reports) about some or the other product launch, service innovation, tie-up, acquisition and more. And there has been a sudden surge in mobile driven applications. It looks like everyone is in a hurry to churn out mobile applications. And guess who has [...]

AOL is speeding up on the social media front. It seems like the online giant has taken keen interest in the  aggregation and lifestreaming business. And the recent acquisition of social aggregation / lifestreaming website SocialThing is proof. The final price of the acquisition is not disclosed. But as SocialThing is still in its private [...]

We are noticing a trend wherein video content creators and aggregators are tying up with international websites to offer their content, and vice versa. Following the trend NDTV Lumière has tied up with US video entertainment portal Jaman.com to offer its video content for download and live screening.

If you are a Bombayite (I do not prefer calling myself or others a Mumbaikar) you surely cannot miss the  MouthShut.com stickers on every possible rickshaw in the city. Well the famed review website is back in the limelight for entering the mobile domain. This enables users to send reviews via SMS which will showcased [...]

Shaadi.com (People Group) and Vodafone have got into an exclusive tie-up to offer matrimonial services on Vodafone Live (the WAP portal), via SMS and on a voice portal. Christened “Shaadi.com on Vodafone” the service has been powered by none other than Mauj (People Groups mobile venture).

It looks like everyone is geared up to cater to multilingual user. The launch of the Economic Times Hindi (ET) website is yet another step. ET Hindi (the print version) was launched in February 2008 and the new website is sure to garner a loyal readership. The company will be launching a campaign announcing the [...]