Raj Kurup and his team at CreativeLand Asia have worked on the latest Grappo Fizz (latest grape drink from Parle Agro) TVC’s that are running on varied channels. But it looks like CreativeLand Asia is venturing into untapped territory with the latest microsite called AppyVSGrappo.com.
Eating chocolate makes me feel good.
BC Webwise has been belting out amazing online properties and innovations for Virgin Mobile. The latest being a game named Slide Code to promote the VGlide phone series.
French electrical installations and information network company Legrand launched a website titled IdeasThatClick.in. The big behind the website is summed in two words “smart living”. And Legrand is pressing on the smart living concept to connect with the consumers.
Virgin Mobile is running a banner campaign to promote its new microsite SMS123. The newly launched microsite promotes its latest offer wherein subscribers will be charged for the first three local SMSes of the day but the next 100 after them would be completely free.
Tata Teleservices Limited’s (TTSL) has become the first Indian telecom operator to have entered Second Life, a 3D virtual world where users can socialise, connect and create using voice and text chat. It looks like the foray into Second Life is an extension of their latest brand campaign ‘Suno Dil Ki Awaaz’ .
Bournville is the latest offering from the house of Cadbury. The “fine dark chocolate” is being promoted via the latest TV commercials and I just saw an ambient campaign promoting the chocolate at the Mumbai domestic airport (even Afaqs.com has an article on the same).
ING has recently launched a TV commercial with their new proposition “Paisa Sirf Paisa Nahi Hai”, which literally translates as “Money is more than money”. The bank has even introduced an online banner campaign with the same tagline that redirects you to their new microsite MoreThanJustMoney.in. The microsite elaborates on the new campaign and explains [...]
My sound-engineer friends who have been working on Anurag Kashyap’s ‘Dev D’ have been raving about it since the prints came in their studio for post production. The new age take on Devdas surely has promising promos. But the high-point is the recently launched ‘Lustline’ on the official website DevtheFilm.com.
I just received a mailer from AdultDost.com that stated “Find an adult friend near you today”.
Idea Cellular takes a complete new stand by gathering public opinion through their microsite ByThePeople.in. The mobile company aims at propagating “participative decision making” through this microsite and lets users express their opinion about an issue in 10 words. Users can even take part in a poll that raises the question “whether participative decision making [...]
Contests have been the forte of Ibibo.com. They have build a whole new ecosystem with varied contests (online and offline) and have created a niche in the social networking segment. In fact their online and offline activities are pertaining to the entertainment industry and it looks like a clever move in this downturn. Recently Ibibo.com [...]
Its awards time and you are sure to see a barrage of online creatives in your inbox and on many websites. Well, here is G2 (Grey Worldwide’s interactive arm) sharing a superb creative designed for Ojus Medical Institute.
Quasar Media & NGO Plan India Launch Viral Campaign
Microsoft is back with a vengeance after Apple ads made a caricature out of the PC. The Apple “I’m a PC” campaign surely did a lot of harm to Microsoft’s image. And Microsoft Corp. is seeking retribution with its new ad campaign. The recent teaser campaigns launched by Microsoft featuring comedian Jerry Seinfeld and Bill [...]
