Anurag Kashyap surely knows to make noise about his latest offering. DigiMouth had recently featured an article on the ‘dirty talk hotline’ hosted for his much-awaited release DevD. Now users can even enjoy a mobile game based on Devdas, which is up for grabs, courtesy Indigames.

Eros International PLC recently launched India’s first 3D videogame inspired by “Ghajini”. Gamers could don the persona of the famed, love-mangled alcoholic. DevD is Anurag’s modern day take on the age-old classic. The DevD team has used some of the finest publicity stunts to promote the flick.

This surely is great for the Indian animation industry which is slowly stepping away from mundane outsourced projects to creating their own wonders. Recently Roadside Romoe was nominated for the Visual Effects Society (VES) Awards which is considered as the Oscars of the animation world.

The game was launched in Mumbai this week and will be promoted via regular ads, SMS and WAP messages.