eShopping is the new mantra for Reliance ADAG. The company announced their desire to foray into the online retail space with RelianceMoneyMall.com. The new venture will encompass a vast product and service offering; from mutual funds to clothing and IPO’s to music. So you have access to a wide gamut of financial products and FMCG’s. RelianceMoneyMall.com is the online retail baby of Reliance Money.

This surely seems like a great move in terms of capturing the Rs. 20, 000 crore Indian market. Reliance Money has been on a roll this year with many ventuers in the online space. The eShopping venture, RelianceMoneyMall.com should surely add more punch to their portfolio.