Seventymm is back in news for its recent Series C funding. The movie rental website has got its recent funding of Rs 50 crores led by NEA-Indo US Ventures. Even Matrix Partners India, Draper Fisher Jurvetson and ePlanet Ventures participated in this round of funding.

Earlier these companies had already funded Seventymm with Rs. 40 crore. Vani Kola, the managing director of NEA India-Indo US Ventures, has joined the board of directors at Seventymm.

Seventymm’s recently launched interactive platform termed as ‘Hangout with Movies’ includes games, information and lets users share their movie madness. Presently leading the organised movie rental space, Seventymm has over 70, 000 loyal customers.

Seventymm faces competition from Reliance ADAG’s BigFlix and Nimbus Communications’ Showtime. But yet both of the movie rental offerings really need to gear up if they aim at matching up Seventymm’s standards.