We recently interviewed Saurav Patnaik from Social Twist. In fact the company is soon going to make waves once they launch the new version of their famed social widget plugin titled Tell-a-Friend at the Ad-Tech conference in San Francisco this month.
The new version of the product would be available in 7 languages (English, French, Spanish, German, Portuguese, Dutch and Turkish). Plus it enables the user to brand their own widgets, buttons and email templates. The new look and feel is shown in the image below…
But the highlight of the newer version is the patent pending word of mouth advertising service. The latest solution adds more value to regular pay-per-click banners and display ads. The image below shows the embedded ads offered.
Now regular visitors will be able to send banner ads by email to a peers, colleagues, friends or family. This surely adds a whole new ecosystem of possibilities to both publishers and advertisers.
The other features include:
* Multiple widget management per account.
* A new configuration and set-up wizard
* Channel and service control for the widgets tabs, order management of the services in the tab and the ability to disable channels and services.
* Premium word of mouth email that delivers really impressive email with pictures, images and contextual data pulled directly from the page.
