One of India’s leading online travel ventures, Yatra.com, and global advertising network Tyroo funded by Yahoo, has just announced a tie-up.
Regarding the alliance, the Head Marketing and Strategic Relations in-charge of Yatra.com, Pratik Mazumder was quoted as saying, “Online marketing and advertising are clearly the buzzwords in this new world of technology. It is a privilege for Yatra.com to join hands with Tyroo for this unique online advertising engagement. We at Yatra.com believe in the highest level of customer service. We will offer the same when it comes to servicing our advertisers.”
According to the terms, Tyroo will take responsibility for sales on Yatra website to interested players in India and abroad. Tyroo, in return, will get commission during this association for the space sold.
Speaking on their alliance with Yatra.com, Tyroo’s Head (Product and Business Development), Siddharth Puri stated, “We’re excited to Partner with India’s most renowned and popular Internet Brand. Unique e-commerce audience proposition of Yatra perfectly fits in our ongoing endeavor to provide marketers with better and newer products to reach out to the premium and best-evolved users online. We will strive to offer engaging and innovative advertising opportunities with our partnership with Yatra. This will help the companies to build stronger online brand associations as well as engage the audience.”
Tyroo Media, a Yahoo firm, is one of India’s largest ad-networks boasting global footprints. It has done successful branding campaigns for several of Fortune Global 100 business firms. It is associated with over 350 leading advertisers globally. On the other hand, Yatra.com after opening its site for advertising drew top advertisers such as Citibank, HP, Nokia, Airtel, Tata Indicom, ICICI, Reliance Communications, Mahindra Xylo, Hyundai i20, Maruti Suzuki etc. It expects several other prestigious advertisers to promote their brands on its popular platform after the tie-up with Tyroo for reaching out to a targeted and premium audience.
One of India’s leading online travel ventures, Yatra.com, and global advertising network Tyroo funded by Yahoo, has just announced a tie-up.
Regarding the alliance, the Head Marketing and Strategic Relations in-charge of Yatra.com, Pratik Mazumder was quoted as saying, “Online marketing and advertising are clearly the buzzwords in this new world of technology. It is a privilege for Yatra.com to join hands with Tyroo for this unique online advertising engagement. We at Yatra.com believe in the highest level of customer service. We will offer the same when it comes to servicing our advertisers.”
According to the terms, Tyroo will take responsibility for sales on Yatra website to interested players in India and abroad. Tyroo, in return, will get commission during this association for the space sold.
Speaking on their alliance with Yatra.com, Tyroo’s Head (Product and Business Development), Siddharth Puri stated, “We’re excited to Partner with India’s most renowned and popular Internet Brand. Unique e-commerce audience proposition of Yatra perfectly fits in our ongoing endeavor to provide marketers with better and newer products to reach out to the premium and best-evolved users online. We will strive to offer engaging and innovative advertising opportunities with our partnership with Yatra. This will help the companies to build stronger online brand associations as well as engage the audience.”
Tyroo Media, a Yahoo firm, is one of India’s largest ad-networks boasting global footprints. It has done successful branding campaigns for several of Fortune Global 100 business firms. It is associated with over 350 leading advertisers globally. On the other hand, Yatra.com after opening its site for advertising drew top advertisers such as Citibank, HP, Nokia, Airtel, Tata Indicom, ICICI, Reliance Communications, Mahindra Xylo, Hyundai i20, Maruti Suzuki etc. It expects several other prestigious advertisers to promote their brands on its popular platform after the tie-up with Tyroo for reaching out to a targeted and premium audience.
