Set, Game, Zapak!

One of the front runners in the online gaming industry, Zapak, has finally joined forces with Facebook-oriented international gaming apps publisher and developer, 6waves.

Now, the Indian market will be acquainted with the gaming biggie; all thanks to Zapak. 6waves has a well-established mark with a gamut of 20 different games played by around 20 million Facebook users.

Zapak displays an array of virtual goods that are up for grabs for the millions of users playing these games. The fact that many customers would look at online purchasing of such virtual goods lets us know the manner through which Zapak would earn its revenue. Known as ‘whales’ these frequent gamers, however small in number, would undoubtedly generate great profits for the online gaming company.

Besides the usual payment via international credit cards by 6waves, Zapak aims at broadening payment options for local gamers through netbanking, Zapak pin codes and credit cards. This would create a comfortable and easy platform for customers to make their online purchase on games.

This road goes further. The launch of a social channel by Zapak on Zapak.com will spearhead an effective online promotion for all 6waves games. Zapak, along with the help of FM Station Radio City has also launched a Radio which would allow gamers to stream their own music while gaming.

Zapak has surely put up a challenge to overtake the other online gaming giants in the industry. Zynga, are you listening?